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Insight

Rise of the ‘Breakfastarians’

With 80% of Brits now stating that breakfast is the most important meal of...

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Black garlic – superfood!

Superfoods have been in vogue for some time but none are more interesting and...

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The buzz around insects

Of all the trends to reach our shores none are more bizarre than the...

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Growth in fruit flavours market

As consumers continue to strive for healthier snack products, the fruit market has come...

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UK barbeque report

The UK was hailed as the barbeque capital of Europe in 2013, cooking up...

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Healthy seeded bread products

Why oats and fibre? Health benefits of oats such as lowering cholesterol, source of...

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The best days are sundaes

This July is National Ice Cream month and we’ve got some insight to help...

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Time for tea

The afternoon tea trend has been popular now for several years and continues to...

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Latest food & bakery trends – part two

In March this year our category marketing manager, Jane Stork and category marketing executive,...

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Celebrate Thanksgiving with American-style treats

American trends are set to continue as more US operators open in the UK...

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Berry trends

Supermarket audits revealed that raspberry, strawberry, blackberry and blackcurrant are used the most in...

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Make the most of rhubarb!

Rhubarb has long been seen as having medicinal properties and was originally used as...

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American food trends

Flavours are becoming increasingly important in both sweet and savoury food lines. Savoury In...

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Latest food & bakery trends – part one

Following a 3 day visit to explore London, our marketing team reveal their findings...

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Easy, beautiful cupcake designs

The popularity of the cupcake continues to rise and show no sign of slowing....

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