
Why oats and fibre?
- Health benefits of oats such as lowering cholesterol, source of dietary fibre and satiety.
Why multi-seed?
- Consumers highly aware of health benefits of seeds
- Contain high levels of essential fatty acids
- The full profile of amino acids needed to form complete and digestible protein
- Vitamins A, B, C and E
- Minerals calcium, magnesium, potassium, zinc, iron, selenium and manganese
- Aid to gut transit times
Macphie Seeduction® features and benefits
- It makes loaves, cobs and rolls
- A declarable source of fibre (6.3 g per 100g)
- Contains 13.6% seeds (sunflower, linseed and pumpkin)
- Seeds contain high levels of essential fatty acids (Omega 3 and omega-6)
- Contain 2.2% oats
- Meets FSA salt target for 2017
- Straightforward in production and packaging, good shelf presence
- Highly versatile in application, great tasting, on-trend product
- Vitamins A, B, B6, C and E
- Minerals: calcium, magnesium, potassium, copper, zinc, iron, selenium and manganese
- The chemical component L-tryptophan which boosts mood
- Oats are a good source of slow release energy, which helps to keep blood sugar levels stable and you feeling fuller for longer
- Has Glycaemic index of 55 or less which is considered low*
*this used to be termed ‘low GI’ with a ‘fuller for longer claim’
- ‘Towards Health’ positioning
Macphie Oat Bread features and benefits
- Declarable ‘source of fibre’
- Low Sugar (less than 5g of sugars per 100g of solids)
- Low saturated fat (saturated and trans fatty acids to be less than 1.5g/100g of solids)
- 32% Oats per loaf in Oat Loaf
- Meet FSA Salt target for 2017
- Has shelf presence and distinctive taste
- Straightforward in production and packaging