New sauce range to satisfy appetite of growing dessert market - Macphie

In response to the surge in number of dessert parlours, we’re launched five new dessert sauces.

Adding to our existing o.t.t® dessert toppings range which is used in ice cream bars, restaurant kitchens and bakeries worldwide, we’ve developed two new fruit-based options, as well as three indulgent premium flavours.

This move follows the major growth in the dessert parlour market, with the 11 top operators, spearheaded by Creams, Kaspas Desserts and Heavenly Desserts, expanding by 42% since 2018 and on track to exceed a combined 400 outlets this year.

o.t.t® PLUS

Our newly-created o.t.t® PLUS range welcomes the introduction of speculoos flavour, along with milk chocolate and white chocolate dessert toppings, each with a velvety finish reflective of it being its most luxurious toppings on the market.

fru-ti o.t.t®

The new fru-ti o.t.t® sauces feature mixed berry and mango and passionfruit variants which contain fewer calories than our original dessert toppings.

Kirsty Matthews, our Marketing and Insights Manager at Macphie, said: “After spotting an opportunity in the market for premiumisation, we wanted to ensure that we were meeting and catering for these emerging trends by taking things up a notch.

“Dessert parlours are pushing boundaries and need products that match that – we feel that we have achieved this and more.

“The two new product types have been introduced following the success of our original o.t.t® range and after an extensive and lengthy development period, we believe that the sauces have been perfected.

“During product development, the slightest of changes can make a huge impact. It takes time to source the best ingredients and perfect the flavours, consistency, packaging and photography and we pride ourselves on the fact that we won’t launch a new product until the whole team is completely and entirely happy with it.”

A recent study from the Dessert Report by Barry Callebaut found 44% of British consumers usually order a dessert, cake or pastry when eating out, with chocolate being the number one choice of dessert ingredient. 49% also said that they would be more likely to order a dessert if it was made with premium ingredients.

Kirsty added: “Our new range of sauces are the perfect crowd-pleasing partners which will elevate any dish, meeting the emerging versatility and customisation needs of consumers.

“People want loaded indulgence and a multi-sensory experience when it comes to desserts, and our new on-trend sauces provide exactly that.

“We are looking forward to seeing our new ranges across high-street parlours and all of the inventive ways that our customers will use these mouth-watering sauces to boost their desserts.”

To make enquiry about our new sauces, contact our customer service range on customer.service@macphie.com or 0800 085 9800.

Get in touch

To make enquiry about our new sauces, contact our customer service team.

Find out more