simply
clever
food

  • Home
  • Products
  • Recipes
  • Stockists
  • Force for good
  • About us
  • News
  • Insight
  • Careers
  • Contact us
+44 (0) 1569 740 641

Insight

Eat. Meet. Repeat.

Since hungry cavemen first started cooking hunks of mammoth meat over an open fire, food has played a powerful role in bringing people together. Today, in an increasingly digital world, sharing food face to face has never been more important in strengthening human connection. Whether it’s a casual catch-up over loaded fries, a quick lunch…

Read More

Gastro Globetrotting

Today’s consumers are more adventurous than ever before. Diners increasingly crave bold flavours, exciting...

Read more

Grab-and-Go Grub: The New Era of Food-to-Go

Food-to-go in the UK has evolved far beyond convenience. From indulgent hand-held desserts to...

Read more

The Power of Colour: Why Visual Appeal Has Never Mattered More

When attention spans can be measured in seconds, and consumers are reaching for snacks...

Read more

The flavour that never falls out of favour

Rich, comforting, and endlessly versatile! Chocolate is a flavour that never goes out of...

Read more

The buzz about honey

Honey has always been a kitchen staple – and its appeal shows no sign...

Read more

Flower Power

The appetite for botanical flavours is in full bloom. According to Innova Market Insights,...

Read more

When life gives you lemons…

Zingy, vibrant, and unmistakably summery – those are just a few words that come...

Read more

Mango & Passionfruit: The Flavour Pairing Everyone Wants

In recent years, mango & passionfruit has evolved from a seasonal star to an...

Read more

Taste of Tomorrow

As any proud former owner of a 70s moustache, 80s mullet, or 90s scrunchie...

Read more

Why wait for national pizza day

National Pizza Day is celebrated on 9 February, this is a day designed to...

Read more

Why wait for international chicken wing day

International Chicken Wing Day is celebrated on 1 July and is a day all...

Read more

The champion cheese trio designed to save your menu

Do your menus need rescuing? Rising ingredient costs, skills shortages in the kitchen and...

Read more

Easter Around the World: Traditions and flavours to inspire your offerings

Easter, taking place this year on Sunday, April 20th, is a Christian festival celebrated...

Read more

You Only Live Once (YOLO)

Life is like a burger loaded with all the toppings – you only get...

Read more

Less waste = more taste

For our customers, food wastage can feel like literally throwing money away. Waste generated...

Read more
1 2 3 … 11 Next

simply
clever
food

  • Home
  • Products
  • Recipes
  • Stockists
  • Force for good
  • Contact us
  • About us
  • News
  • Insight
  • Careers
  • Privacy notice
  • Terms and conditions
  • Modern slavery statement
  • Gender Pay Gap Report
+44 (0) 1569 740 641
© 2026 Macphie, the trading name of Macphie Ltd, a company registered in Scotland with company number SC031780. VAT number: 552-9806-18.
Cookies on Macphie

We love cookies. Both the chocolate chip and digital variety. You’ll find them all on our site.